NOT JUST FOR LUXURY GOODS… REPORT REVEALS HOW DESIGN IS CHANGING THE WAY BUSINESSES OPERATE

Companies like BMW, Alessi and Apple use design to differentiate their products, but design is not just for luxury goods and elite products. There is considerable evidence for it acting as a mechanism for business growth and innovation. But how do companies utilise design to innovate and boost their business performance? In his report, Leading… Read More NOT JUST FOR LUXURY GOODS… REPORT REVEALS HOW DESIGN IS CHANGING THE WAY BUSINESSES OPERATE